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9 years ago
Friday, April 30, 2010
Internet Marketing Malaysia
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Internet Marketing Malaysia
View more presentations from Dechen Lau.
Friday, April 23, 2010
Elite Social Marketing
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Elite Social Marketing
View more presentations from Dechen Lau.
Saturday, April 17, 2010
Internet Marketing Malaysia
Check out this SlideShare Presentation:
Internet Marketing Malaysia
View more presentations from Dechen Lau.
Wednesday, April 07, 2010
Free Internet Marketing Seminar In Malaysia -Dechen Lau Internet Marketing
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Thursday, March 19, 2009
Internet Marketing Seminar
Check out this SlideShare Presentation:
Internet Marketing Seminar
View more presentations from dechenlau.
Monday, October 27, 2008
Internet Marketing Seminar - Penang
Internet Marketing Seminar - Penang - The best bloopers are a click away
Internet marketing Seminar by http://www.Powersuccessmarketing.com held in Penang with hand's on workshop and successfully completed two days training
Monday, August 18, 2008
Wednesday, August 13, 2008
Discover the scam myths of Online Business
Since we're talking about earning a living online; it's important that the issues of internet fraud be addressed. You want to be aware, but there is no reason to let doubt get in your way when deciding the online business path you should take.
Scams, spam and fraud seem to synonymous with the word internet these days. So many cynics put this way of earning a living down, just because the internet is involved. They will yell scam or fraud on the rooftops upon hearing any kind of online money-making opportunity. While there are scams out there in the online business cyberspace, there are just as many legitimate opportunities to explore.
Researching will bring you a lot of information and tips to spotting these scams, so you can move forward- to earning a living from the comfort of your own home.Over the years, scams and fraud have grown in all areas of the internet, which have made people, understandably, concerned of doing anything online.
There are legitimate ways to make your money on the internet - a lot of people have successfully done so and continue to do so today. So, don't let this opportunity pass you by, because of lingering doubts. The more informed you are about internet scams, the more confident you will be when searching for an online business. Take the upper hand and be in control of your business future before someone tries to take advantage of you. Let's bust some of the scam myths!
Scams, spam and fraud seem to synonymous with the word internet these days. So many cynics put this way of earning a living down, just because the internet is involved. They will yell scam or fraud on the rooftops upon hearing any kind of online money-making opportunity. While there are scams out there in the online business cyberspace, there are just as many legitimate opportunities to explore.
Researching will bring you a lot of information and tips to spotting these scams, so you can move forward- to earning a living from the comfort of your own home.Over the years, scams and fraud have grown in all areas of the internet, which have made people, understandably, concerned of doing anything online.
There are legitimate ways to make your money on the internet - a lot of people have successfully done so and continue to do so today. So, don't let this opportunity pass you by, because of lingering doubts. The more informed you are about internet scams, the more confident you will be when searching for an online business. Take the upper hand and be in control of your business future before someone tries to take advantage of you. Let's bust some of the scam myths!
Monday, August 04, 2008
What Internet Marketing Seminars Will Do For You
If you've gone to other seminars and conventions, you know the drill: boring speakers all day, chatting with people later, maybe a bar run at the end, and you go back home having learned nothing. You do nothing with it, in most cases.
That's the old way. In the new media, things are changing and shifting so frequently that you almost have to go to Internet marketing seminars just to keep up with today, let alone look at tomorrow. Here are four great reasons you need to go to Internet marketing seminars:
1. Learning: In most other seminars, you find that what they're teaching can be found in books or videos. Not the new media. The publishing industry is not capable of keeping up with what's happening online. If you want to know what the current trends are in online marketing and keep your site optimized for future trends, you have to learn your Internet tricks from the people who are actually creating them, and you'll find them at seminars.
2. Exposure to new ideas: Old-style seminars focus on one thing, targeting a single topic. Seminars in the new media world can't do that; it's not clear yet where the borders between marketing and content are, or what the real difference is between Web 2.0 and the old Internet, or how new innovations are going to change the way you do things. While you can learn some of these things online yourself by subscribing to the right sites, your best learning experience will be immersion in the soup of ideas you'll find at good Internet marketing seminars, where you can make creative idea connections you would never make otherwise.
3. Networking: This is the best part of Internet marketing seminars. Where else can you meet all the people you need to know, both as your peers and as your future clients? Because so many online marketers work in their pajamas at home, it's hard to make the right connections at work, and these seminars bring together hundreds of people hungry for human contact, right there where you can meet them.
4. Finding new jobs: Seminars have people looking for web professionals, affiliate marketers, bloggers, designers, SEO experts, and creative people for web work. Be bold. If you're going to a casual-dress seminar, put together a T-shirt announcing “SEO Expert” (or whatever your specialty is) and your website, and just see how many people start chatting you up for help. This aspect alone will pay for the seminar, if you're good at what you do.
That's the old way. In the new media, things are changing and shifting so frequently that you almost have to go to Internet marketing seminars just to keep up with today, let alone look at tomorrow. Here are four great reasons you need to go to Internet marketing seminars:
1. Learning: In most other seminars, you find that what they're teaching can be found in books or videos. Not the new media. The publishing industry is not capable of keeping up with what's happening online. If you want to know what the current trends are in online marketing and keep your site optimized for future trends, you have to learn your Internet tricks from the people who are actually creating them, and you'll find them at seminars.
2. Exposure to new ideas: Old-style seminars focus on one thing, targeting a single topic. Seminars in the new media world can't do that; it's not clear yet where the borders between marketing and content are, or what the real difference is between Web 2.0 and the old Internet, or how new innovations are going to change the way you do things. While you can learn some of these things online yourself by subscribing to the right sites, your best learning experience will be immersion in the soup of ideas you'll find at good Internet marketing seminars, where you can make creative idea connections you would never make otherwise.
3. Networking: This is the best part of Internet marketing seminars. Where else can you meet all the people you need to know, both as your peers and as your future clients? Because so many online marketers work in their pajamas at home, it's hard to make the right connections at work, and these seminars bring together hundreds of people hungry for human contact, right there where you can meet them.
4. Finding new jobs: Seminars have people looking for web professionals, affiliate marketers, bloggers, designers, SEO experts, and creative people for web work. Be bold. If you're going to a casual-dress seminar, put together a T-shirt announcing “SEO Expert” (or whatever your specialty is) and your website, and just see how many people start chatting you up for help. This aspect alone will pay for the seminar, if you're good at what you do.
Monday, July 21, 2008
How to market your email marketing effectively
Technology with its advent has taken a toll even in the field of marketing at last. E-mail also known as electronic mail, is now turning out as an indispensable medium of marketing on internet.
Internet as whole has a wide marketing area because of the fact that it is spread whole and wide over the whole word. This makes it accessible to almost every country and eventually to the people in the country. E-mails are very techno-savvy and more effective and fast. This is the reason that we can now see e-mails developing as an indispensable media of marketing.
Over the years people and corporate houses have started realizing the advantages of e-mail marketing. E-mail marketing carries a lot of advantages along with it. Some of the benefits are:
a)Speed:
This is the main factor as to why e-mail marketing is considered better and over the other Medias of marketing. E-mail marketing along with it brings the advantage of high speed. E-mail marketing has a very high speed of information transfer. It just takes a second for the person to transfer information from his working place to the internet worldwide, where everyone can view it worldwide.
b)Reach:
One another factor as to why e-mail marketing is considered a better option is because of the fact that it has a better reach to the people worldwide than the other medias of marketing. E-mail marketing knows no boundaries and this helps the people to continue or conduct their marketing work in larger scale. The higher reach of e-mail marketing, attracts more people towards it and thereby assists the whole marketing process.
c)Inexpensive:
E-mail marketing is comparatively much and more cheap than that of the other medias of marketing. The people do not have to incur any special or extra cost to market their product or point of view. Being inexpensive it suits the people and they thereby resort to e-mail marketing than the other Medias.
d)Effective:
E-mail marketing is very effective than the other medias of marketing. The reason being, that they are very techno-savvy, very fast and still pretty cost effective. This whole package makes e-mail marketing very cheap and pretty attractive. This is the reason that e-mail marketing is pretty effective and thus more approachable.
e)Personalized marketing:
E-mail marketing avails the people the opportunity to avail and conduct personalized marketing. In this the people can send mails only to people whom they think that they would be interested in it. In this the mails will only be forwarded to people on whom the concern is interested.
Thus we see that why and how e-mail marketing has turned out to be an indispensable tool in marketing
Internet as whole has a wide marketing area because of the fact that it is spread whole and wide over the whole word. This makes it accessible to almost every country and eventually to the people in the country. E-mails are very techno-savvy and more effective and fast. This is the reason that we can now see e-mails developing as an indispensable media of marketing.
Over the years people and corporate houses have started realizing the advantages of e-mail marketing. E-mail marketing carries a lot of advantages along with it. Some of the benefits are:
a)Speed:
This is the main factor as to why e-mail marketing is considered better and over the other Medias of marketing. E-mail marketing along with it brings the advantage of high speed. E-mail marketing has a very high speed of information transfer. It just takes a second for the person to transfer information from his working place to the internet worldwide, where everyone can view it worldwide.
b)Reach:
One another factor as to why e-mail marketing is considered a better option is because of the fact that it has a better reach to the people worldwide than the other medias of marketing. E-mail marketing knows no boundaries and this helps the people to continue or conduct their marketing work in larger scale. The higher reach of e-mail marketing, attracts more people towards it and thereby assists the whole marketing process.
c)Inexpensive:
E-mail marketing is comparatively much and more cheap than that of the other medias of marketing. The people do not have to incur any special or extra cost to market their product or point of view. Being inexpensive it suits the people and they thereby resort to e-mail marketing than the other Medias.
d)Effective:
E-mail marketing is very effective than the other medias of marketing. The reason being, that they are very techno-savvy, very fast and still pretty cost effective. This whole package makes e-mail marketing very cheap and pretty attractive. This is the reason that e-mail marketing is pretty effective and thus more approachable.
e)Personalized marketing:
E-mail marketing avails the people the opportunity to avail and conduct personalized marketing. In this the people can send mails only to people whom they think that they would be interested in it. In this the mails will only be forwarded to people on whom the concern is interested.
Thus we see that why and how e-mail marketing has turned out to be an indispensable tool in marketing
Thursday, July 03, 2008
Cost Effective using PPC search engine advertising
PPC search engine advertising is consider one of the most most affordable form of advertising compare to others in the market. PPC search engine advertising is a flourishing business that by 2008 is expected to reach $ 8 billion. PPC search engine advertising is about getting targeted customer and convert then into your potential buyer. It is aso a very powerful way to create leads for your business.Click PPC search engine advertisingfor more infor
Tuesday, June 17, 2008
Viral Marketing
Viral Marketing Overview
Viral Marketing also known otherwise as Viral Advertising is a marketing technique used to build the public awareness of one’s product or company. They use many forms of media to reach out to the public without actually promoting the product by riding on in other forms of addictive means that could get a person hooked and be obliged or amused to actually pass it on, with the product or company advertisement along with it.
In a nutshell, companies ride on the idea that if people like the content of a media they will pass it on to their friends and family. They sponsor the certain media, such as a cool flash game, funny video, amusing story and such, which one may pass on to another with the company brand or logo or the products description or any other content to help promote the company or its product.
Viral marketing has become a popular means of advertising and marketing because they are relatively low cost. To avoid being tagged as spam mail, viral marketing counts on the eagerness of one person to pas on the product. If a person sees the name of the person they know as the sender, they won’t block it and open it as well.
Many companies offer incentives such as discounts and rebates when they help in spreading their viral marketing. They rely on the number of recipients a viral marketing gets from one person in determining the amount or number of incentive they can be attributed with.Using Viral Marketing to your advantage in Internet Marketing is vital to your success.
Viral Marketing also known otherwise as Viral Advertising is a marketing technique used to build the public awareness of one’s product or company. They use many forms of media to reach out to the public without actually promoting the product by riding on in other forms of addictive means that could get a person hooked and be obliged or amused to actually pass it on, with the product or company advertisement along with it.
In a nutshell, companies ride on the idea that if people like the content of a media they will pass it on to their friends and family. They sponsor the certain media, such as a cool flash game, funny video, amusing story and such, which one may pass on to another with the company brand or logo or the products description or any other content to help promote the company or its product.
Viral marketing has become a popular means of advertising and marketing because they are relatively low cost. To avoid being tagged as spam mail, viral marketing counts on the eagerness of one person to pas on the product. If a person sees the name of the person they know as the sender, they won’t block it and open it as well.
Many companies offer incentives such as discounts and rebates when they help in spreading their viral marketing. They rely on the number of recipients a viral marketing gets from one person in determining the amount or number of incentive they can be attributed with.Using Viral Marketing to your advantage in Internet Marketing is vital to your success.
Sunday, June 15, 2008
Friday, June 06, 2008
PROBLOGGING: MAKING MONEY FROM BLOGS
A weblog (or simply blog) is a website that 'publishes' or features articles (which are called 'blog posts', 'posts', or 'entries'), written by an individual or a group that make use of any or a combination of the following:
· Straight texts
· Photographs or images (photoblog)
· Video (videoblog)
· Audio files (audioblog)
· Hyperlinks
Usually presented and arranged in reverse chronological order, blogs are essentially used for the following purposes:
· Online journal or a web diary
· Content managament system
· Online publishing platform
A typical blog has the following components:
· Post date -the date and time of the blog entry
· Category - the category that the blog belongs to
· Title - the title of the blog
· Main body - the main content of the blog
· RSS and trackback - links the blog back from other sites
· Comments - commentaries that are added by readers
· Permalinks - the URL of the full article
· Other optional items - calendar, archives, blogrolls, and add-ons or plug-ins
A blog can also have a footer, usually found at the bottom of the blog, that shows the post date, the author, the category, and the 'stats' (the nubmer of comments or trackbacks).
There are numerous types of blogs. Some of them are the following:
1. Political blog - on news, politics, activism, and other issue based blogs (such as campaigning).
2. Personal blog - also known as online diary that may include an individual's day-to-day experience, complaints, poems, and illicit thoughts, and communications between friends.
3. Topical blog - with focus either on a particular niche (function or position) that is usually technical in nature or a local information.
4. Health blog - on specific health issues. Medical blog is a major category of health blog that features medical news from health care professionals and/or actual patient cases.
5. Literary blog - also known as litblog.
6. Travel blog - with focus on a traveler's stories on a particular journey.
7. Research blog - on academic issues such as research notes.
8. Legal blog - on law (technical areas) and legal affairs; also known as 'blawgs'.
9. Media blog - focus on falsehoods or inconsistencies in mass media; usually exclusive for a newspaper or a television network.
10. Religious blog - on religious topics
11. Educational blog - on educational applications, usually written by students and teachers.
12. Collaborative or collective blog - a specific topic written by a group of people.
13. Directory blog - contains a collection of numerous web sites.
14. Business blog - used by entrepreneurs and corporate employees to promote their businesses or talk about their work.
15. Personification blog - focus on non-human being or objects (such as dogs).
16. Spam blogs - used for promoting affiliated websites; also known as 'splogs'.
Blogging is typically done on a regular (almost daily) basis. The term "blogging" refers to the act of authoring, maintaining, or adding an article to an existing blog, while the term "blogger" refers to a person or a group who keeps a blog.
Today, more than 3 million blogs can be found in the Internet. This figure is continuously growing, as the availability of various blog software, tools, and other applications make it easier for just about anyone to update or maintain the blog (even those with little or no technical background). Because of this trend, bloggers can now be categorized into 4 main types:
· Personal bloggers - people who focus on a diary or on any topic that an individual feels strongly about.
· Business bloggers - people who focus on promoting products and services.
· Organizational bloggers - people who focus on internal or external communication in an organization or a community.
· Professional bloggers - people who are hired or paid to do blogging.
Problogging (professional blogging) refers to blogging for a profit. Probloggers (professional bloggers) are people who make money from blogging (as an individual blog publisher or a hired blogger).
Below are just some of the many money-making opportunities for probloggers:
· Advertising programs
· RSS advertising
· Sponsorship
· Affiliate Programs
· Digital assets
· Blog network writing gigs
· Business blog writing gigs
· Non blogging writing gigs
· Donations
· Flipping blogs
· Merchandising
· Consulting and speaking
The following are a few things that you need to consider if you want to be successful in problogging:
1. Be patient. Problogging requires a lot of time and effort, not to mention a long-term vision.
2. Know your audience. Targeting a specific audience or group is a key to building a readership.
3. Be an 'expert'. Focus on a specific niche topic and strive to be the "go-to" blogger on that topic.
4. Diversify. Experiment with various add and affiliate programs that enable you to make money online (aside from blogging).
5. Do not bore your readers. Focus on the layout. White spaces, line spacings, and bigger fonts make a blog welcoming to read.
Certainly, it is possible to earn money from blogs. One just needs to take risks, the passion, and the right attitude in order to be a successful problogger.
· Straight texts
· Photographs or images (photoblog)
· Video (videoblog)
· Audio files (audioblog)
· Hyperlinks
Usually presented and arranged in reverse chronological order, blogs are essentially used for the following purposes:
· Online journal or a web diary
· Content managament system
· Online publishing platform
A typical blog has the following components:
· Post date -the date and time of the blog entry
· Category - the category that the blog belongs to
· Title - the title of the blog
· Main body - the main content of the blog
· RSS and trackback - links the blog back from other sites
· Comments - commentaries that are added by readers
· Permalinks - the URL of the full article
· Other optional items - calendar, archives, blogrolls, and add-ons or plug-ins
A blog can also have a footer, usually found at the bottom of the blog, that shows the post date, the author, the category, and the 'stats' (the nubmer of comments or trackbacks).
There are numerous types of blogs. Some of them are the following:
1. Political blog - on news, politics, activism, and other issue based blogs (such as campaigning).
2. Personal blog - also known as online diary that may include an individual's day-to-day experience, complaints, poems, and illicit thoughts, and communications between friends.
3. Topical blog - with focus either on a particular niche (function or position) that is usually technical in nature or a local information.
4. Health blog - on specific health issues. Medical blog is a major category of health blog that features medical news from health care professionals and/or actual patient cases.
5. Literary blog - also known as litblog.
6. Travel blog - with focus on a traveler's stories on a particular journey.
7. Research blog - on academic issues such as research notes.
8. Legal blog - on law (technical areas) and legal affairs; also known as 'blawgs'.
9. Media blog - focus on falsehoods or inconsistencies in mass media; usually exclusive for a newspaper or a television network.
10. Religious blog - on religious topics
11. Educational blog - on educational applications, usually written by students and teachers.
12. Collaborative or collective blog - a specific topic written by a group of people.
13. Directory blog - contains a collection of numerous web sites.
14. Business blog - used by entrepreneurs and corporate employees to promote their businesses or talk about their work.
15. Personification blog - focus on non-human being or objects (such as dogs).
16. Spam blogs - used for promoting affiliated websites; also known as 'splogs'.
Blogging is typically done on a regular (almost daily) basis. The term "blogging" refers to the act of authoring, maintaining, or adding an article to an existing blog, while the term "blogger" refers to a person or a group who keeps a blog.
Today, more than 3 million blogs can be found in the Internet. This figure is continuously growing, as the availability of various blog software, tools, and other applications make it easier for just about anyone to update or maintain the blog (even those with little or no technical background). Because of this trend, bloggers can now be categorized into 4 main types:
· Personal bloggers - people who focus on a diary or on any topic that an individual feels strongly about.
· Business bloggers - people who focus on promoting products and services.
· Organizational bloggers - people who focus on internal or external communication in an organization or a community.
· Professional bloggers - people who are hired or paid to do blogging.
Problogging (professional blogging) refers to blogging for a profit. Probloggers (professional bloggers) are people who make money from blogging (as an individual blog publisher or a hired blogger).
Below are just some of the many money-making opportunities for probloggers:
· Advertising programs
· RSS advertising
· Sponsorship
· Affiliate Programs
· Digital assets
· Blog network writing gigs
· Business blog writing gigs
· Non blogging writing gigs
· Donations
· Flipping blogs
· Merchandising
· Consulting and speaking
The following are a few things that you need to consider if you want to be successful in problogging:
1. Be patient. Problogging requires a lot of time and effort, not to mention a long-term vision.
2. Know your audience. Targeting a specific audience or group is a key to building a readership.
3. Be an 'expert'. Focus on a specific niche topic and strive to be the "go-to" blogger on that topic.
4. Diversify. Experiment with various add and affiliate programs that enable you to make money online (aside from blogging).
5. Do not bore your readers. Focus on the layout. White spaces, line spacings, and bigger fonts make a blog welcoming to read.
Certainly, it is possible to earn money from blogs. One just needs to take risks, the passion, and the right attitude in order to be a successful problogger.
Monday, June 02, 2008
Saturday, May 24, 2008
Creating a video blog
Videoblogs can be fed through RSS. This is technology of syndicating your website to other RSS aggregators.
Videoblogging works with people on the internet expressing their selves. Now if you put this on a business prospective, you are up to a lot of benefits. Think of it as a powerful tool in making showing your prospective customers your line of products or your services. It’s just like showing a commercial all for free. And if you videoblog through RSS, then most probably you are getting your target market.
People like to see what they are going to buy. Some would like to see proof and be sure that they are getting their money’s worth before shelving their dimes on it. All of us know the influence of a thirty second commercial. The effect of videoblogging is similar to that. You show your product, people watch it. If they like it, they buy it. If you present it good enough, they’ll buy the product even if they don’t need it.
Now on the web, things are pretty much static, unlike in television in which all are moving. If you post something that is mobile, it would most likely catch attention. Now imaging your product parading in all it’s royalty through videoblog. You’ll get phone call orders in no time.
If your business is just starting up, you can create a videoblog right at your own home.
Videoblogging works with people on the internet expressing their selves. Now if you put this on a business prospective, you are up to a lot of benefits. Think of it as a powerful tool in making showing your prospective customers your line of products or your services. It’s just like showing a commercial all for free. And if you videoblog through RSS, then most probably you are getting your target market.
People like to see what they are going to buy. Some would like to see proof and be sure that they are getting their money’s worth before shelving their dimes on it. All of us know the influence of a thirty second commercial. The effect of videoblogging is similar to that. You show your product, people watch it. If they like it, they buy it. If you present it good enough, they’ll buy the product even if they don’t need it.
Now on the web, things are pretty much static, unlike in television in which all are moving. If you post something that is mobile, it would most likely catch attention. Now imaging your product parading in all it’s royalty through videoblog. You’ll get phone call orders in no time.
If your business is just starting up, you can create a videoblog right at your own home.
Friday, May 23, 2008
Video Blogging
Video has become one of the view in internet and Videoblogging is the next generation of posting ideas and products over the internet.Most blog are using text and video blogging give a better way of expression.Video is easy to create and pictures say a thousand words compare to text,videoblogging exceeds that by far.
A lot of Internet Markerters have turn to video to market thier products and reach out millions of viewer around the world.More and over people who like to see how the products works through video before they buy.check out youtube and see how effective to reach out globally and get viewer.
A lot of Internet Markerters have turn to video to market thier products and reach out millions of viewer around the world.More and over people who like to see how the products works through video before they buy.check out youtube and see how effective to reach out globally and get viewer.
Tuesday, May 20, 2008
Saturday, May 17, 2008
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